Mixpanel

You ship a new feature. Users try it. Some love it, some ignore it, some churn. The data sits in your app, but answers hide in spreadsheets and SQL queries. Your product team needs insights now, not next week.

Mixpanel tracks every user action and turns raw events into clear answers. Build funnels to find drop-offs. Create cohorts to compare user groups. Watch session replays to see what's actually happening. No SQL needed — product managers, marketers, and engineers all get the data they need in seconds.

Startups (<5 years, <$8M funding) get first year free. Growth plan includes volume discounts at scale. Group Analytics and Data Pipelines are paid add-ons.