
Your cap table lives in a spreadsheet. You're about to raise a round and an investor asks: what will ownership look like after this SAFE converts? You spend hours modeling scenarios, second-guessing your formulas, worried you'll make an expensive mistake.
Pulley was built by a three-time YC founder who saw startups struggle with equity decisions. The platform handles your cap table from day one through exit. Model any funding scenario instantly, issue equity documents, and give employees a portal to understand their stake. Unlike tools that serve VCs and law firms too, Pulley focuses solely on what founders need.
Features
Pricing
| Plan | Annual Cost | Stakeholders | Best For |
|---|---|---|---|
| Startup | $1,200/yr | Up to 25 | Early-stage, first cap table setup |
| Growth | $3,500/yr | Up to 40 | Scaling companies, need 409A |
| Enterprise | Custom | Unlimited | Mature equity, ASC 718 reporting |
Stakeholder = individual with ownership. Angels writing ≤$50K count as half. 10-day concierge onboarding included. SOC 2 Type 2 certified. Backed by Founders Fund and Stripe.
