Portfolio / Wynter
Market research tool to improve website UX
4 months
to MVP
2500+
registered users
110
completed tests
Wynter is a market research tool that helps companies quickly test and improve their sales copy by gathering feedback from real people in the target audience. The platform provides fast, quantified, actionable feedback to help businesses improve messaging and reach product-market fit faster.
The challenge
The client needed to turn their vision into a functional web platform, with the goal of allowing users to quickly select pages or content blocks, gather quantified feedback from real users, and receive results within 24 hours, all while ensuring a smooth and easy-to-use experience.
Results
Paralect developed the MVP in just 4 months. After launch, the platform quickly gained traction with over 2500 registered users and 110 completed tests. Continuous collaboration with the client helped refine the feedback process and improve usability, making Wynter a reliable tool for rapid messaging research. Wynter earned multiple Product Hunt awards (Product of the Day, Week and Month), and received glowing user feedback highlighting its simplicity and effectiveness.
Read full case study:
.png)
Peep Laja
CEO Wynter, CXL
They’re committed to their craft and take their work seriously.
Constantly showing a dedication to the success of the project through their hard work, the team has contributed to increases in web traffic to the platform. They prioritized effective project management and communication throughout the relationship, which kept everyone on the same page.
Industries
AI Tools
Resources
Our products
'%3e%3cpath%20fill-rule='evenodd'%20clip-rule='evenodd'%20d='M2500%201250C2500%201940.36%201940.36%202500%201250%202500C559.644%202500%200%201940.36%200%201250C0%20559.644%20559.644%200%201250%200C1940.36%200%202500%20559.644%202500%201250ZM1030.7%20697.9C986.2%20688.4%20937%20683.6%20883.1%20683.6H350V1816.5H899.1C949.1%201816.6%20999%201810.2%201047.4%201797.5C1095.5%201784.8%201138.3%201765.3%201175.9%201738.8C1213.5%201712.4%201243.4%201678.3%201265.6%201636.5C1287.8%201594.7%201298.9%201545.2%201298.9%201488.1C1298.9%201417.2%201281.7%201356.6%201247.3%201306.4C1212.9%201256.2%201160.8%201221%201091%201200.9C1141.7%201176.6%201180.1%201145.4%201206%201107.3C1231.9%201069.2%201244.9%201021.6%201244.9%20964.5C1244.9%20911.6%201236.2%20867.2%201218.7%20831.2C1201.2%20795.2%201176.6%20766.4%201144.9%20744.7C1113.2%20723%201075.2%20707.4%201030.7%20697.9ZM960.9%201110.4C932.3%201131.5%20895.8%201142.1%20851.4%201142.1L599.2%201142.3V877.3H832.3C853.9%20877.2%20875.4%20879.1%20896.6%20882.8C917.2%20886.5%20935.4%20893.1%20951.3%20902.6C967.2%20912.1%20979.9%20925.4%20989.4%20942.3C998.9%20959.2%201003.7%20980.9%201003.7%201007.3C1003.8%201054.9%20989.5%201089.2%20960.9%201110.4ZM935.5%201615.7C912.6%201620.5%20889.2%201622.9%20865.7%201622.8L599.2%201622.9V1311.9H870.5C924.4%201311.9%20967.8%201324.3%201000.6%201349.2C1033.4%201374%201049.8%201415.6%201049.8%201473.7C1049.8%201503.3%201044.7%201527.7%201034.7%201546.7C1024.6%201565.7%201011.1%201580.8%20994.2%201591.9C977.3%201603%20957.7%201610.9%20935.5%201615.7ZM1758.3%201648.2C1694.8%201648.2%201646.1%201631.8%201612.3%201599C1578.5%201566.3%201560%201513.4%201556.9%201440.7H2148.7C2152.9%201377.2%202147.6%201316.4%202132.8%201258.2C2118%201200%202093.9%201148.2%202060.6%201102.7C2027.3%201057.2%201984.7%201021%201932.9%20994C1881%20967%201820.2%20953.5%201750.4%20953.5C1688%20953.5%201631.1%20964.6%201579.8%20986.8C1528.5%201009%201484.3%201039.4%201447.3%201078C1410.3%201116.6%201381.7%201162.3%201361.6%201215.2C1341.5%201268.1%201331.5%201325.2%201331.5%201386.5C1331.5%201449.9%201341.3%201508.1%201360.8%201561C1380.3%201613.9%201408.1%201659.3%201444.1%201697.4C1480.1%201735.5%201524%201764.9%201575.8%201785.5C1627.6%201806.1%201685.8%201816.4%201750.3%201816.4C1843.4%201816.4%201922.7%201795.2%201988.3%201752.9C2053.9%201710.6%202102.6%201640.3%202134.3%201541.9H1936C1928.6%201567.3%201908.5%201591.4%201875.7%201614.1C1842.9%201636.8%201803.8%201648.2%201758.3%201648.2ZM1744%201123.1C1799%201123.1%201840%201137.9%201867%201167.5C1893.9%201197.1%201912.7%201240.5%201923.4%201297.5H1556.9C1557.9%201281.7%201561.4%201263.7%201567.2%201243.6C1573%201223.5%201583%201204.5%201597.3%201186.5C1611.6%201168.5%201630.6%201153.5%201654.4%201141.3C1678.1%201129.2%201708%201123.1%201744%201123.1ZM1976.2%20741.1H1518.3V868.1H1976.2V741.1Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_52_236'%3e%3crect%20width='2500'%20height='2500'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e)
'%3e%3cpath%20d='M444.031%20372.208C477.51%20456.911%20502.37%20544.115%20518.526%20633.203C541.573%20619.151%20563.115%20602.266%20582.693%20582.693C633.547%20531.833%20666.365%20467.75%20677.958%20398.198C628%20377.531%20573.286%20366.094%20515.948%20366.094C491.438%20366.094%20467.417%20368.208%20444.031%20372.208V372.208Z'%20fill='white'/%3e%3cpath%20d='M582.979%20100.266C582.88%20100.172%20582.786%20100.068%20582.693%2099.974C518.219%2035.5052%20432.505%20-7.62939e-06%20341.333%20-7.62939e-06C305.682%20-7.62939e-06%20270.865%205.45312%20237.828%2015.9219C290.781%2082.2656%20337.365%20153.068%20377.286%20227.896C452.495%20195.964%20521.771%20152.698%20582.979%20100.266Z'%20fill='white'/%3e%3cpath%20d='M609.797%20130.479C545.589%20185.63%20473.839%20230.323%20395.761%20263.724C407.271%20286.896%20418.141%20310.437%20428.401%20334.328C457.052%20328.875%20486.287%20326.094%20515.948%20326.094C573.401%20326.094%20629.282%20336.427%20682.308%20356.766C682.537%20351.641%20682.667%20346.5%20682.667%20341.339C682.667%20263.88%20657.032%20190.375%20609.797%20130.479V130.479Z'%20fill='white'/%3e%3cpath%20d='M131.234%20610.401C190.99%20657.255%20264.208%20682.667%20341.333%20682.667C390.354%20682.667%20437.792%20672.385%20481.203%20652.875C464.932%20558.594%20438.88%20467.625%20404.12%20381.047C283.323%20414.016%20183.802%20499.026%20131.234%20610.401V610.401Z'%20fill='white'/%3e%3cpath%20d='M334.88%20362.656C352.438%20355.229%20370.333%20348.938%20388.51%20343.76C378.917%20321.792%20368.74%20300.135%20358.031%20278.786C265.818%20313.026%20168.854%20330.375%2069.25%20330.375C46.1094%20330.375%2023.1198%20329.422%200.296875%20327.557C0.114583%20332.135%200%20336.729%200%20341.339C0%20432.51%2035.5052%20518.224%2099.974%20582.693C99.9948%20582.714%20100.021%20582.734%20100.042%20582.755C122.339%20538.286%20151.5%20497.87%20187.031%20462.333C229.745%20419.625%20279.484%20386.089%20334.88%20362.656Z'%20fill='white'/%3e%3cpath%20d='M339.323%20242.859C298.818%20167.844%20251.427%2097.0677%20198.016%2031.3698C162.021%2048.0417%20128.859%2071.0885%2099.974%2099.974C48.3281%20151.62%2015.2917%20216.906%204.1875%20287.708C25.6458%20289.464%2047.3438%20290.375%2069.25%20290.375C164.052%20290.375%20255.016%20273.594%20339.323%20242.859Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_107_362'%3e%3crect%20width='682.667'%20height='682.667'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e)
© 2026 Paralect, Inc 651 N Broad St, Suite 206, Middletown, 19709, Delaware, United States